Wednesday, January 28, 2009

Is there an Obama bump in cosmetic procedures?

It may seem like an odd question, but I saw it posted recently on RealSelf.com. Why would the new president be associated with an increase in Botox or liposuction? It remains to be seen whether this will prove to be the case, but perhaps there is some increased optimism out there in some quarters. Maybe people are just tired of hearing about gloom and doom and ready to focus on a few indulgences and morale boosters. On the other hand, a sour economy with little good news seems out of phase with what some consider vanity. But the age-old maxim about lipstick sales increasing during recessions is actually true, maybe people are just doing Juvederm or Botox injections instead. And with the job market becoming more and more competitive, maybe a fresher or less tired look is justification enough for “a little work” as long as it doesn’t look like it. Not long ago the “fake” look was actually a status symbol in some parts of the country, but natural is the key now.

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